For many of your customers, this will be the year of the PC refresh. The upcoming end of Windows 10 support combined with added performance and security gains from Dell’s latest PCs means upgrading now makes good business sense.
 
As a channel partner, this is an important opportunity to grow your business. The latest AI-enabled Dell laptops offer a powerful door-opener that can lead to big business.
 
So, what’s the value proposition for your customers? It comes down to 5 compelling points: 
 
1. Windows 10 Support Ending Soon
Support for the Windows 10 operating system ends on October 14, 2025. After that, Microsoft will no longer offer security updates or new features. 
 
This isn’t just a routine software upgrade, it’s a strategic chance to adopt cutting-edge AI-powered devices that can modernize and future-proof IT systems. Windows 11 goes beyond meeting compliance needs—it provides the foundation for secure, high-performance solutions that can drive long-term success. 
 
Migrating to a new operating system across an organization takes time and planning. Help your customers now.
 
2. Enhanced Security
Businesses clinging to outdated systems may expose themselves to significant risks, such as heightened cybersecurity threats. Older devices become more susceptible to malware and viruses, leaving companies exposed to unnecessary harm. 
 
Dell's commercial PCs provide robust, multi-layered security designed to safeguard against modern threats, especially in hybrid work environments. Key features like Dell’s unique BIOS verification and Indicators of Attack help to detect threats and prevent damage to organizations.
 
Together, Dell PCs and Windows 11 Pro features create a comprehensive defense system, offering strong protection for both devices and data wherever work happens.
 
3. Empower Employees To Work From Anywhere
The “Everywhere Work” movement is in full swing. Your customers’ employees will be delighted by Dell’s latest lineup. Designs built to deliver AI-level productivity with a full portfolio to meet all user needs. From small, light and powerful PCs to an optimized workspace with leading monitors and client accessories to drive efficient experiences, enhanced convenience, collaboration and productivity.
 
4. Simplified IT Management
You can’t blame your customers for thinking PC upgrades are difficult to manage. But it doesn’t need to be that way. 
 
Fleet management runs smoothly and securely with Dell’s trusted update experience. Regular BIOS and driver updates are simplified with a predictable release schedule. This allows IT administrators to plan and deploy updates fleet-wide with confidence and ease.
 
Features like Dell Command with Intel vPro Out of Band empowers administrators to remotely manage and provision systems, ensuring seamless maintenance and support for PCs anytime, anywhere. With these tools, Dell takes the complexity out of PC management for businesses.
 
5. Bring The Power Of AI To Every Worker
Future-proofing a business starts with investing in AI-ready devices. PCs equipped with neural processing units (NPUs) are designed with AI accelerators that complement traditional CPUs and GPUs, creating a powerhouse for enhanced productivity. These AI-driven systems elevate capabilities by streamlining workflows, improving video conferencing, and seamlessly integrating advanced AI tools into creative and operational processes.
 
Dell’s latest generation of AI-powered PCs takes full advantage of the latest Intel and Windows 11 features to offer intelligent performance, exceptional battery life in new lighter and innovative designs. 
 
Together, Dell, Intel and Microsoft are paving the way for a workplace revolution, enhancing employee satisfaction, improving experiences and hardening, all while delivering tangible business results.
 
To learn more about how you can help your customers increase security, efficiency and performance with new Dell PCs, read the blog Dell Transforms AI PC Portfolio for Anywhere Productivity on Dell.com

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