Today’s IT customers are handling a growing array of pressures, including the need for digital transformation, understanding new, complex technological solutions, as well as increased market demand to be fast, nimble, and flexible. 

As your customers’ needs have increased, so too have their expectations. They need choice, customization, and flexibility, and these demands are driving change in how you create, deliver, and manage solutions and services.

To support the needs of its partners, Dell Technologies has expanded its portfolio and capabilities of APEX to help you deliver cutting-edge solutions as-a-Service, thereby providing the agility and choice your customers need to stay competitive.

Reselling APEX Cloud Services

With Dell’s private cloud, hybrid cloud, and data storage services infrastructure, coupled with selling motions covering resell, hosting and referral, you can easily create the right go-to-market solutions for your business to deliver best-in-class technology for your customers’ applications, workloads, and needs.  Do note: These full capabilities are available now in the US, with continual expansion coming around the globe.

And you can do all of this all while driving pipeline and demand generation that moves you away from the technology refresh model of yesterday and into a recurring revenue cycle and trusted advisor status come tomorrow. 

Understanding the APEX Advantage

APEX as-a-Service offers a lot to your customers, but it creates what is often referred to as the “APEX advantage for partners”. This includes: 

Flexibility to deliver solutions however your customers want to consume.

Differentiation through your own high value, close-to-the-customer cloud and managed services.

Your own subscription model with monthly recurring revenue.

Status as a trusted advisor.

Education and enablement with dedicated training and tools.

Lucrative benefits and incentives.

These as-a-Service and flexible consumption storage solutions from Dell offers partners affordable, on-demand access to the capacity that today’s customers need when they need it which, in turn, eliminates bottlenecks to ensure customer satisfaction. 

Get started

Help customers transition into a flexible IT consumption model that increases agility and choice, and ensures their infrastructure stays protected and secure – while also taking advantage of specialty, value-added services that your own business has to offer.

Dell offers comprehensive training in the APEX Learning Center and resources, too. Additionally, the company’s APEX offerings have partner program benefits, services, and a partner ecosystem to support you as well. Learn more. 


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